# Leo Mühlfeld

> Vienna-based designer working with museums, research institutions, and cultural organizations. Translating complex ideas into tangible exhibitions, objects, interfaces, and workshops.

## Identity
- Name: Leo Mühlfeld
- Also known as: Mag. Leo Mühlfeld
- Role: Designer for Industry, Science & Culture
- Based in: Vienna, Austria
- Practice founded: 2016
- Affiliations: LMGI, Redflag Design, Design in Gesellschaft (board member), Gemeindebau (design collective)
- Education: University of Applied Arts Vienna (Design Investigations), Die Graphische
- Recognition: S+T+ARTS Prize 2025 Nominee; AI Creative Awards Tokyo Honoree; Falstaff Living Newcomer Nominee
- Selected partners: MAK Vienna, MDW Vienna, IST Austria, Vienna Design Week, Superflux, Bundeskunsthalle Bonn, Crafting Plastics Studio
- Profiles: https://www.linkedin.com/in/leomuehlfeld/, https://medium.com/@leomuehlfeld
- Canonical site: https://leomuehlfeld.at

## About
- [About Leo Mühlfeld](https://leomuehlfeld.at/en/about): Role, philosophy, services, selected writing

## Projects
- [Sound of Insight](https://leomuehlfeld.at/en/sound-of-insight.md): Designing a spatial experience translating research into multisensorial encounters at MDW Vienna.
- [AI in Science Futures](https://leomuehlfeld.at/en/ai-in-science-futures.md): Facilitating a workshop that critically examines AI-futures within science using roleplay and craft methods.
- [Snapdragon](https://leomuehlfeld.at/en/snapdragon.md): Translating the wonder scientists feel at the frontier of genetic research into a data-driven film for a permanent science exhibition.
- [AI the Scientist](https://leomuehlfeld.at/en/ai-the-scientist.md): Designing an interactive exhibit on AI in science and protein research for the VISTA Science Experience Center.
- [Vienna Design Week 2025](https://leomuehlfeld.at/en/vienna-design-week-2025.md): Designing the wayfinding system for 50,000 visitors at Vienna Design Week 2025.
- [Valhelmland](https://leomuehlfeld.at/en/valhelmland.md): Crafting a visual identity, connecting Vienna and Gothenburg through whale heritage at Röhsska Museum.
- [Valley of the Hearts Delight](https://leomuehlfeld.at/en/valley-of-the-hearts-delight.md): Designing a set and custom glass structures for Felix Lenz video installation at Triennale Milano 2025.
- [Liminal Cycles](https://leomuehlfeld.at/en/liminal-cycles.md): Developing audiovisual interaction systems for sculptural installations at Miami Art Week 2024.
- [Blockchain Unchained](https://leomuehlfeld.at/en/blockchain-unchained.md): Crafting a playful exhibition exploring DAOs, Blockchain, and the future of decentralization at the MAK Vienna.
- [Large Language Writer](https://leomuehlfeld.at/en/large-language-writer.md): How will we write in the future? Designing honest interfaces for Large Language Models in AI-Assisted creative writing.
- [Stromkilometer](https://leomuehlfeld.at/en/stromkilometer.md): Designing commemorative multiple celebrating Danube river heritage for Viennese ship-school graduates.
- [Design with a Purpose](https://leomuehlfeld.at/en/design-with-a-purpose.md): Designing an Exhibition curated by Vienna Design Week showcasing Circular Economy Design.
- [Serpentine](https://leomuehlfeld.at/en/serpentine.md): Designing CNC-bent aluminum lamps with Gemeindebau.im, 2024 — a study in collaborative production with local fabricators in Vienna and Lower Austria.
- [Reality Goggles](https://leomuehlfeld.at/en/reality-goggles.md): Prototyping AI-supported AR glasses revealing hidden architectural elements in urban spaces.
- [Hümme](https://leomuehlfeld.at/en/huemme.md): Directing an AI music video for Austropop band CeKo & Freunde's track 'Hümme', 2023 — Wienerlied melancholy meets stimulus-flooded image generation.
- [Tiny Art Run](https://leomuehlfeld.at/en/tiny-artrun.md): Contributing interactive section to remote-controlled car exhibition at Angewandte Festival 2023.
- [KEB Branding](https://leomuehlfeld.at/en/keb-branding.md): Building brand identity and interactive website for Kaisermühlen Electric Band, a Vienna trio named after their 22nd district home, 2023 — full visual stack.
- [VLF Antenna](https://leomuehlfeld.at/en/vlf-antenna.md): Building hand-wound VLF antenna capturing electromagnetic frequencies for Felix Lenz audio installation.
- [Die Letzten ihrer Art](https://leomuehlfeld.at/en/bonn-die-letzten-ihrer-art.md): Creating animations exploring endangered professions and traditional craftsmanship for Bundeskunsthalle Bonn.
- [Navigational Superpowers](https://leomuehlfeld.at/en/navigational-superpowers.md): Exploring screen-less navigation systems through human-centered design research and spatial memory.
- [Heating Habits](https://leomuehlfeld.at/en/heating-habits.md): Investigating human relationships with energy consumption through interactive heating system prototypes.
- [Renunciation Rebellion](https://leomuehlfeld.at/en/renunciation-rebellion.md): Designing performative rituals for fictional anti-consumerist religion exploring capitalism through design.
- [Wood-e Videos](https://leomuehlfeld.at/en/wood-e-videos.md): Creating promotional videos showcasing solar-powered wooden vehicle for Cartbrothers Vienna.
- [Talking House](https://leomuehlfeld.at/en/talking-house.md): Designing interactive audio installation exploring tourist experiences through soundscapes.
- [Centaur Design](https://leomuehlfeld.at/en/centaur-design.md): Exploring co-creation between children and text-to-image AI in 2021. A Project on designing in the age of AI.
- [Kite Like Display 21](https://leomuehlfeld.at/en/kld-21.md): Producing brand films for Kite Like Display 21, dform's tool-free wooden display system using Lignotubes, 2021 — circular design for trade shows.
- [Norbert Kure](https://leomuehlfeld.at/en/norbert-kure.md): Designing personal identity and business cards for Norbert Kure, a Vienna building restoration specialist, with Gemeindebau.im, 2021 — DIN green and stamps.
- [Soul Sweeper](https://leomuehlfeld.at/en/soul-sweeper.md): Investigating crisis exploitation through a video essay examining pseudoscientific products and hoax remedies.
- [Political Atmosphere](https://leomuehlfeld.at/en/political-atmosphere.md): Developing interactive installation visualizing flight turbulence, climate change, and geopolitical conflicts.
- [Zoetrope](https://leomuehlfeld.at/en/zoetrope.md): Building motorized zoetrope with synchronized strobe lighting creating animation illusions.
- [Schienenwagen](https://leomuehlfeld.at/en/schienenwagen.md): Prototyping a passenger railcar concept for Vienna's idle nighttime tram tracks with Gemeindebau.im, 2020 — an urban infrastructure speculation.
- [Overcoming Disgust](https://leomuehlfeld.at/en/overcoming-disgust.md): Investigating cultural food barriers through insect cuisine show kitchen and future protein research.
- [Retropia](https://leomuehlfeld.at/en/retropia.md): Producing exhibition documentation exploring idealized countryside imagery at Volkskundemuseum Vienna.
- [Democrazy](https://leomuehlfeld.at/en/democrazy.md): Documenting citizen engagement challenges with Viennese politics through an illustrated brochure.
- [Credit Criminals](https://leomuehlfeld.at/en/credit-criminals.md): Creating speculative video essay exploring social credit systems and sustainability scoring in Austria 2030.
- [Turbine Wings](https://leomuehlfeld.at/en/turbine-wing.md): Developing algorithmic 3D system creating lightweight wind turbine wings through laser-cut plywood.
- [Ruhmeshalle-VR](https://leomuehlfeld.at/en/ruhmeshalle-vr.md): Documenting virtual reconstruction of Ruhmeshalle frescoes through VR technology at Military History Museum Vienna.
- [Subtext: Typedesign](https://leomuehlfeld.at/en/subtext.md): Documenting Austrian typography exhibition showcasing 50+ designers at Vienna Museums Quartier.
- [The best is yet to come](https://leomuehlfeld.at/en/the-best-is-yet-to-come.md): Creating a participatory animation collecting Vienna residents' future visions, 2016 — drawn responses from schools and public spaces, w/ dieGraphische.

## Optional
- [Full archive (HTML)](https://leomuehlfeld.at/en/all): Browsable project archive
- [Full corpus (Markdown)](https://leomuehlfeld.at/api/llms-full): Every project concatenated for single-fetch ingestion
- [Projects (JSON)](https://leomuehlfeld.at/api/projects): Structured project database
- [German site](https://leomuehlfeld.at/): Austrian German (de-AT) version of all content